ITC Photoplay is another gem from Nick Curtis. Unearthed from the 1927 edition of Samuel Welos Studio Handbook for Artists and Advertisers, the designs original suggested use was for title and caption cards for silent movies.
A monoweight design that bridges the gap between turn-of-the-century decorative type and Art Deco, ITC Photoplay is both casual and stylish.
And, yes, the cap S is supposed to look that that.To expand this already handy typefaces versatility, a Black weight has been added to the original design.
Curtis has also created an array of alternate characters, a couple of conjunctions, and a handful of bishops fingers to help make your point.
ITC Photoplay is eminently suitable for all those occasions when you need to say, Unhand that fair damsel, you dastardly cad! and reallymean it.
